As a part of the theme education on Xi Jinping Thought on Socialism with Chinese Characteristics for a New Era, Guo Huaigang, Secretary of the Leading Party Members’ Group and Chairman of CCPIT Beijing, led a delegation to Guangzhou from April 25 to 26, to conduct a inspection on the promotion of the international MICE industry, in a bid to learn from Guangdong’s advanced ideas and successful experience in developing the MICE industry, improve the ability of promoting the MICE industry and operating large-scale MICE projects, and provide in-depth services for Beijing in building a capital of international conventions and exhibitions and an international consumption hub.
The first stop of the delegation was China Foreign Trade Centre Group, Ltd. (China Foreign Trade Centre), the organizer of the Canton Fair. Zhang Sihong, Deputy Director of China Foreign Trade Centre, gave a comprehensive introduction about the operation model and achievements of the Canton Fair, and shared the experience in industrial policies, venue construction, exhibition hall operation, overseas exhibitions, and security safeguards. In response, Guo Huaigang offered a briefing about the convention and exhibition environment in Beijing and the work carried out by CCPIT Beijing in promoting the development of the MICE industry, and highlighted the key MICE platforms such as China International Fair for Trade in Services and ZGC Forum. The two sides also had in-depth exchanges on the development trends and characteristics of the MICE industry, smart conventions and exhibitions, and green exhibition, and agreed to follow up with the cooperation details.
The second stop was the exhibition hall of the Canton Fair for on-site inspection. The delegation learned about the development of the Canton Fair, and visited the booths of the enterprises in cultural creativity and light industry, such as Beijing SAN Arts Import & Export Co., Ltd., Beris Glass (Beijing) Co., Ltd., and Beijing Housewares Industries Ltd. They carefully inspected the enterprises’ exhibitions and exhibited products, learned more about the product design and development, brand building, market operation, negotiation and trading, as well as the business development ideas and problems facing the enterprises, and encouraged the enterprises in Beijing to seize opportunities, and maintain close contact with old customers and meet new one through the Canton Fair.
The delegation also visited the import exhibition and learned about the status quo of international trade through face-to-face exchanges with overseas exhibitors such as those from Germany, France, Spain, India and Turkey, actively promoted the information about Beijing’s high-quality business environment and international economic and trade activities, and invited overseas enterprises to Beijing to discuss the needs and investment promotion. The delegation also inspected other service mechanisms, such as the Canton Fair Product Design & Trade Promotion Centre and the Oversea Commercial Complaint Service Center for Chinese Enterprises of the Ministry of Commerce, and got a whole picture of the Canton Fair such as its organization, operation and services, which will facilitate the efforts of CCPIT Beijing in innovating mechanisms and types of business, diversifying exhibition services, and enhancing exhibitors’ sense of fulfillment.
The third stop of the delegation was CCPIT Guangdong. Yao Xinmin and Qiu Zhaoxian, Vice Presidents of CCPIT Guangdong, met with the delegation. They introduced the commercial law services such as foreign trade-related intellectual property workstations based on the specific functions that CCPIT Guangdong undertakes in the Canton Fair, and highlighted the MICE promotion work such as organizing domestic and overseas exhibitions, taking enterprises to participate in overseas exhibitions, publishing a white paper on the MICE industry in Guangdong Province, and helping enterprises fully apply the supporting policies. The two sides indicated their willingness to give full play to their respective advantages, share high-quality resources, focus on connecting international and domestic markets, and carry out more pragmatic cooperation in such key areas as bringing in investments and helping enterprises go global, to jointly advance the win-win development of international economic and trade undertakings in Beijing and Guangdong.
Chairman: Guo Huaigang First-level Inspector: Liu Yang Vice Chairman: Tang Hai...